You’re a vendor on Amazon, congrats. This means you’ve caught the attention of Amazon in one way or another and you’re able to generate a media rich listing that will convert at a higher percentage than a regular Seller Central account. The task for new Vendor Central accounts/listings is how to maximize conversions and increase your sales and rankings.

The content section of Vendor Central listings is called “A+ Content”. They provide 12 different mini-templates and are aptly called, “A+ Modules”.

These modules allow sellers to include the following types of content:

• Video
• Advanced text options
• Images
• Formatting options