Table of Contents
- What is Helium 10?
- Review of Helium 10 Tools
- Helium 10 Pros
- Helium 1o Cons
People are making millions of dollars thanks to Fulfillment by Amazon (FBA). If you’re looking to become an Amazon seller and reap big profits, you’ve come to the right place. We’re here to help you break into Amazon’s FBA business. Below, I’ve compared one of Amazon’s best seller tools—Helium 10. I’ll go over pricing, features, functionality, pros and cons, and much more.
Getting started in the Amazon FBA business is simple. However, deciding which products to sell, fine-tuning product descriptions, and tracking your success can be difficult. Beginners are faced with two options: they can either enroll in costly courses or purchase tools to manage their respective FBA businesses. Those that select the latter option are faced with yet another dilemma: which Amazon seller tool to use? Sellics and Helium 10 are both valuable Amazon seller tools that can help you stay on top of your FBA business and avoid pitfalls. However, one platform is likely better suited for your business’s needs. In order to help you determine which Amazon seller tool to use, let’s review Helium 10 and Sellics’s features and benefits.
What Is Helium 10?
Helium 10 helps Amazon sellers discover new product ideas and uncover effective ways to reach customers. Helium 10’s tools enable FBA sellers to easily uncover high-level keywords, spot trends and competitors, and grow search engine optimization (SEO). Helium 10 offers numerous tools for Amazon sellers to utilize in their search for profitable products. The tools we’ll review are Black Box, Xray, Magnet 2.0, and Cerebro.
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Review of Helium 10 Tools
1.) Black Box—Helium 10’s Product Search Tool
Black Box enables Helium 10 users to discover in-demand products on Amazon. Better yet, Black Box will help you determine whether or not to sell a product on Amazon based on the amount of competition from other sellers. Finding untapped demand for products via Blackbox can deliver big profits, making it one of Helium 10’s most powerful tools.
How Black Box Helps You Find the Best Products to Sell
1.) Discover your next product in seconds
2.) Find product options that meet your specifications
3.) Get data-based results using a multifactor algorithm
4.) Create product lists easily
Xray is an invaluable data-mining tool. Like Black Box, Xray helps Amazon sellers determine which products to sell and their likely profitability. By searching Amazon’s website with Xray, Helium 10 users have access to the following information: a product’s monthly sales (updated daily), the annual revenue for a listing, the numerical value of the product’s Best Seller Rank (BSR) as well as it’s BSR 30—the fluctuations of the product’s score over the previous 30 days. Xray allows you to “pin” items, placing them on a list. Pinned items are tracked to determine their worth over time. Xray then provides a “success score” for pinned items—replacing Amazon sellers’s guesswork with hard data. Xray enables Amazon sellers to determine which products to select and avoid in their quest for the greatest return on investment.
3.) Magnet 2.0 – Keyword Research Tool
Magnet 2.0 is Helium 10’s improved keyword research tool. Magnet IQ Score is Helium 10’s powerful algorithm that helps you find the best keywords to use for product listings. Magnet IQ scores determine keywords that have a high-search volume and low competition. Magnet 2.0 gives Helium 10 users a massive leg up on competitors by quickly finding the hot keywords other sellers are missing out on.
Cerebro is Helium 10’s reverse Amazon Standard Identification Number (ASIN) lookup tool. It’s a must-have product for Amazon sellers. Cerebro spots the keywords competitors are using as well as their rankings. It’s valuable information all Amazon sellers should utilize in determining which keywords are important and redundant—Cerebro automatically filters out common words, saving you time and effort. Cerebro helps users decide whether to narrow or expand their keyword searches; and whether to include or exclude phrases from their product listings and pay-per-click (PPC) ads. Many Amazon sellers rely on Cerebro in helping them land on Amazon’s Page One for their products.
Helium 10 Pros
1.) Helium 10’s tools help Amazon sellers determine which products to sell.
2.) Magnet 2.0 and Cerebro are crucial tools in selecting the best product keywords.
3.) Cerebro allows you to uncover competitors’ successful keywords.
4.) Xray allows Amazon sellers to track items’ worth over time.
5.) Helium 10’s data takes the guesswork out of Amazon selling.
Helium 10 Cons
1.) Some beginners experience a learning curve.
2.) They aren’t considering seasonality in the keyword research data as accurately as they could be.
Helium 10 Comparison With ZonGuru